The International Cider Challenge is designed to recognise the diversity and range of packaged products within this dynamic and growing category.
It is the ideal way to benchmark your cider against its competitors and enhance your customer base and stockists.Ciders entered into the tasting categories will be blind tasted by an expert panel of independent judges and assessed according to their taste, appearance and aroma.
Medals and trophies will be awarded to the best ciders with the results published in Drinks Retailing News.
Another element to this prestigious competition is the design and packaging awards which recognise the best design within the cider sector. Our esteemed panel of judges assess each product against a set design brief and is scored on initial impact, originality, creativity, innovation and relevance to target market.